AutomateSMB

Loom

Record and share screen and camera videos instantly so your team stops scheduling meetings for updates that could be a quick video.

SMB score 8/10/10

Overview

Loom lets you record your screen, your face, or both, then share a link in seconds. Over 25 million people across 400,000 companies use it to replace meetings, explain processes, and give feedback without playing phone tag. The free Starter plan covers up to 50 team members and 25 videos per person, with transcriptions in 50-plus languages and integrations with Slack, Gmail, Notion, and Jira included at no cost. Paid plans start at $18 per user per month and unlock unlimited recordings, 4K quality, custom branding, and viewer engagement analytics. The Business plus AI plan at $24 per user per month adds automatic titles, summaries, filler word removal, and meeting notes. Loom runs on Mac, Windows, iOS, and Android. Annual billing saves 17 percent compared to monthly.

Features

  • Free plan supports up to 50 members with 25 videos each and transcriptions in 50-plus languages
  • Business plan ($18/user/month) unlocks unlimited recordings, 4K video, trim and stitch editing, and password-protected videos
  • Business plus AI plan ($24/user/month) adds auto titles, summaries, chapters, filler word removal, silence removal, and meeting recap emails
  • Integrations include Slack, Gmail, Notion, Jira, GitHub, Zendesk, Intercom, and Dropbox across all plans
  • Viewer and engagement analytics let you see who watched your video and how far they got

Best for

Loom works best for small businesses with remote or hybrid teams who waste time scheduling meetings to explain things that a two-minute video could cover. It fits owners and managers who need to train staff, communicate with clients, or give feedback without coordinating calendars.

Why this SMB score

Loom earns a strong score because the free tier is genuinely useful, paid plans stay affordable for small teams, and it solves a real daily problem for distributed businesses, but the five-minute free recording cap and mid-acquisition platform complexity hold it back from a perfect mark.

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