AutomateSMB

Asana

Asana keeps your team's tasks, projects, and goals organized in one place so nothing falls through the cracks.

SMB score 8/10/10

Overview

Asana is a project management platform that helps small teams assign work, track deadlines, and automate repetitive tasks without needing technical skills. The free Personal plan supports up to 2 users with unlimited tasks and projects, list, board, and calendar views, and 100-plus integrations with tools like Slack, Google Drive, and Zoom. When your team grows, the Starter plan at $10.99 per user per month (billed annually) adds unlimited users, a no-code workflow builder, Gantt and timeline views, custom fields, forms, and built-in AI that drafts status updates and builds workflows. You can invite unlimited external guests on paid plans at no extra cost, which matters when you work with contractors or clients. Asana connects with over 300 tools and stores all your files, comments, and task history in one place, so your team spends less time chasing updates and more time doing actual work.

Features

  • Free plan supports 2 users with unlimited tasks and projects
  • Starter plan adds unlimited users, workflow automation, and AI for $10.99 per user per month billed annually
  • No-code workflow builder automates assignments, notifications, and status updates
  • 100-plus free integrations including Slack, Google Drive, Zoom, and Microsoft 365
  • Unlimited free guest access on paid plans for collaborating with contractors or clients

Best for

Asana works best for small businesses with 2 to 20 people who manage multiple projects at once and need everyone aligned on who owns what by when. It fits teams that already use tools like Slack or Google Workspace and want those tools connected to a central place where work actually gets tracked.

Why this SMB score

Asana earns a strong score because it offers a genuinely useful free tier, a competitive paid entry point, deep automation without coding, and broad integration support, though the add-on pricing for time and budget tracking adds cost for teams that need those features.

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