AIStackForSMB

Whatagraph

Whatagraph connects your marketing data from every channel and turns it into automated, AI-powered reports without requiring any technical skills.

SMB score 7/10/10

Overview

If you spend hours every week pulling numbers from Google Ads, Facebook, and other platforms just to build a report, Whatagraph solves that problem. The platform connects your data sources, cleans the data, and uses AI to generate branded reports and performance summaries in minutes. You ask questions in plain language and get instant answers. Every plan includes unlimited users and unlimited reports, so your whole team works from one place. The AI feature, called Whatagraph IQ, writes performance summaries, creates reports on demand, and lets you chat with your data directly. Maatwerk Online reported saving 100 hours per month, and Peak Seven saved 63 hours per month after switching. A free plan exists with no time limit, and paid plans start at $229 per month billed annually. You can try it before spending anything.

Features

  • AI report creation with Whatagraph IQ included on every plan
  • Connect data from platforms like Google Ads, Facebook, TikTok, Instagram, and Shopify using source credits
  • Automated report delivery via email with PDF attachments
  • Pre-made templates so you start reporting without building from scratch
  • Unlimited users and unlimited reports on every paid plan

Best for

Whatagraph works best for small marketing teams or solo marketers who manage campaigns across multiple platforms and need to report results to clients or internal stakeholders. It fits businesses that want to stop building reports manually and start spending that time on actual marketing work.

Why this SMB score

Whatagraph delivers real time savings and genuine ease of use, but the starting price of $229 per month places it out of budget for many small businesses unless reporting is a core and recurring part of their weekly work.