Bold Commerce
Bold Commerce gives Shopify merchants a suite of apps to grow subscriptions, increase order value, and manage custom pricing.
Overview
Bold Commerce has served over 760,000 merchants on Shopify for more than a decade. The company offers three core apps: Bold Subscriptions, Bold Upsell, and Bold Custom Pricing. Bold Subscriptions focuses on maximizing subscriber lifetime value by building upsell opportunities into the subscription experience. Bold Upsell uses AI to suggest additional products and increase average order value at checkout. Bold Custom Pricing lets store owners set wholesale or VIP pricing for specific customer groups without manual workarounds. Shopify has recognized Bold as a Plus Certified App Partner, which signals a higher standard for quality and support. The platform has processed over $5 billion in gross merchandise value and earned more than 4,000 five-star reviews. If you run a Shopify store and want to add recurring revenue, increase cart size, or offer tiered pricing, Bold gives you focused tools built specifically for those goals.
Features
- Subscription management with built-in upsell touchpoints
- AI-powered upsell and cross-sell recommendations
- Custom pricing for wholesale and VIP customers
- Shopify Plus Certified support and integration
- Over a decade of Shopify-specific app development
Best for
Bold Commerce suits Shopify store owners who want to add or grow a subscription revenue stream alongside one-time product sales. It also fits merchants who sell to wholesale buyers or loyalty customers and need flexible, tiered pricing without complex workarounds.
Why this SMB score
Bold Commerce earns a strong score for its long track record, Shopify-specific focus, and proven scale, but the lack of transparent pricing creates friction for budget-conscious small business owners trying to evaluate fit before committing.